Take a Photo from "Pretty" to "Purposeful" with People of Action.
During Rotary Foundation Month (and any other time of the Rotary year), we as Rotarians are charged with the task of telling our story in a way that inspires Rotarians and non-Rotarians to want to be with us, to engage with us and to donate to us through our Foundation. A powerful story can help make all that happen. In this fast paced, scrolling and tapping world, we may only have seconds to tell a story. What a challenge we face, grabbing attention and inspiring in such a short amount of time. Here to save the day: the People of Action Campaign. Keep reading to find out how to use this powerful message and create your own purposeful images.
In the Brand Center, you'll find loads of great resources to tell your Rotary story, but one of my favorite's is the People of Action campaign tools. Here, you can download print/web ready images with beautiful photos and text, ready for publishing. Or you can take your photo from "pretty" to "purposeful" by using the tool to overlay an impactful message. By adding one of these amazing words and the People of Action branding, that photo is transformed. Now, it tells a story, makes you ask a question and want an answer. You'll need a my.rotary account to get rolling. Click on the link below or go to Manage>Brand Center and you're on your way.
Get started today and create your own People of Action artwork to tell your Foundation story or the story of the purposeful work you and your clubs do every single day.
Ben Bauer
District P.I. Chair
715-650-1060
benjaminjbauer@outlook.com