

“They noticed the pin—he’s a Rotarian!” explained Rob. The nurses then pointed to young boys nearby, still in crutches from polio. ‘Those will be the last two children we see in this orphanage with polio. Now India is polio-free.’ The Rotary connection to polio eradication was cemented in their minds and personified in Rob Gooze!
An endorsement like that cannot be underestimated. As a longtime member of Madison South Rotary, including as past president, in addition to his service as Grant Treasurer for District 6250, Rob’s pride in the organization only grew.
“We made another big donation to Rotary after that. You saw what it can do,” says Rob.
Rotary intro
This Rotary journey began for Rob before he formally joined the organization in 1981. Although he was the first in his family to join Rotary, he was once named Junior Rotarian of the month in Rochester, NY, where he grew up, so he had some familiarity with RI.
When he arrived in Madison to take a job as a CPA, it was very common for professionals to take part in service clubs. “We don’t have anybody at Rotary South,” his new employer said, so Rob readily agreed to join the Club. He didn’t just join but he dove in, volunteering for numerous activities, and doing so with his characteristic good cheer. For example, he joined fellow Madison South volunteers a few years ago beautifying our roadways by helping to pick up trash in the grassy areas along the Interstate in Madison.
Rob has done it all, serving as president of Madison South, as well as faithfully grilling brats for the Club’s biggest annual fundraiser at Badger football games for the past 15 years. That latter role is quite interesting, given he’s Jewish!
The way Rob tells it, all of these experiences led to his faith in the organization and its mission.
“At first, you’re still trying to go through all the pieces of the onion to see what makes Rotary tick. When I became president, I learned more about the organization and started giving more,” he explains
In the ‘80s, the polio campaign was very intriguing and exciting to Rob and he learned how grants and matching funds worked. With his CPA background, he was a natural for service on behalf of Rotary’s Foundation, where he learned still more.
Experience matters
But if the Goozes had to point to one thing that was pivotal in their charitable decision making, it would be the travel. “When you do hands-on work and see the people, you get excited for what Rotary projects can do for communities,” Rob says. “That was the biggest emphasis that got us going.”
But Rob says the type of travel is especially key for an excellent volunteer experience.
“Find the right kind of work for us to do, so it’s more educational.”
The Guatemala trip, for example, really didn’t require their physical help. Local volunteers could have easily loaded the books.
“I felt like we did something but it was more to see the people and how the projects were helping that community. I’m a CPA, so what am I going to do, go to a foreign country and help them do their taxes?” he says with a laugh. Rotary is particularly good at making these trips meaningful for volunteers and that cannot be taken for granted.
Sweatshirts in the Tropics?
Rob recalls a family vacation in Costa Rica, where they saw firsthand how a charitable group did not think through its donation.
“We showed up in the southern part, 90 degrees and 90% humidity,” Rob recalls. “We brought school book supplies. Some other group donated 50 sweatshirts!” Boxes of those heavy garments were just piled there.
With Rotary, a project is only put together by Rotarians based on what the community actually needs. Rob’s advice for others interested in a service trip: “Go with a group that’s been doing this for 10 or more years. They know what to show you, how to get you involved. It will change your life.”
Getting there “You build it up over time,” Rob explains. “But I was able to sell my business back in 2006, so we substantially increased our donation then.”
“We set aside money for charitable things and decided this [Rotary] is one of our top priorities. Rob would explain what this is going for and what help it would be for students [Guatemala], so we knew what we wanted. He’s the math guy. He figured it out and I trust him.”
Given that fundraising passion, how does Rotary still manage to fit in so prominently to their philanthropic priorities?
“You can just give a nickel to everybody and nobody’s benefiting so we decided to be very generous to the Rotary projects,” Mary explains. Family considerations didn’t overly complicate their charitable decision-making either, according to Mary, as their children have been quite fortunate.
“They’ve benefited from our successes and I think you can give too much to kids and so we had set aside what we wanted them to receive and then the rest we can spend on ourselves or others. As we age, it’s more on helping others.”
Safe investment
For Rob, he is heartened by the fact that Rotary is such a “good caretaker of monies.” He adds that, “People don’t realize how good a steward of our money it is--the paperwork and the follow-up. As much money as possible goes to the cause.”
He also appreciates the bang for the buck when you give to international aid efforts via Rotary.
“For very little money, you could make quite a difference in the international world,” Rob says. And, there’s another less tangible and more satisfying bonus to being a Rotary benefactor compared to contributions made locally.
“I don’t think I’ve ever been hugged and kissed by my recipients here in Madison,” Rob joked.